OUR COMPANY HISTORY
We have been ensuring good sleep for over 60 years.
1952
We lay the foundation.
Adam Matheis establishes the linen goods factory “Matheis”. His son Wolfgang and his wife Hilde would later lead it to success as the Matheis Textile Group.
1950
1960 - 1980
1963
Our practical premiere.
schlafgut becomes the first provider to introduce the fitted sheet with sewn-in, all-round rubber.
1960
1969
We move into our home.
A year before the opening of the new dowry house “Matheis”, the linen goods factory “Matheis” moves into the newly built company headquarters, which remain the current headquarters today.
1960
1970
We continue to grow.
The dowry house moves into a larger building in Poststraße.
1960
1980 - 2000
1986
The first zip fastener.
The first zip fastener in the bedding market is used in schlafgut products.
1980
1989
We abolish formaldehyde.
Thanks to a revolutionary process, schlafgut makes products without formaldehyde for the first time.
1980
1990
We introduce the jersey.
schlafgut becomes the first manufacturer to introduce the jersey bedding.
1980
2000 - TODAY
2006
Organic cotton jersey.
With organic cotton, schlafgut becomes one of the first providers to launch a sustainable bedding and fitted sheet range.
2000
2008
A real step forward.
schlafgut brings the first elastane fitted sheet onto the market.
2000
2011
We open our shop.
In Eislingen, only 200 metres from the company headquarters, the schlafgut factory outlet opens on an area of over 300 m².
2000
2012
A flexibly good idea.
schlafgut launches the pillowcase “flexible” on the market, a stretch cover specially for all neck support and healthcare pillows: tightly sitting, with an outstandingly flexible fit.
2000
2013
Our enhancement of “soft”.
schlafgut develops the fleecy-soft market innovation “soft-touch cotton” for fitted sheets and bedding. With a uniquely extra-soft grip, schlafgut sets new standards in the jersey sector.
2000
2013
A new chapter begins.
After 60 years of successful company history, the two granddaughters of the company founder, Dr Ursula Matheis-Mödinger and Barbara Matheis-Klassen, assume management of the company in the third generation.
2000
2015
For body and soul.
The brand relaunch places the focus on experiencing the products. “Let yourself fall” is the liberating slogan. With emotive pictorial language, the new brand campaign invites customers to pause and let go.
2000
2016
Our principle for the future.
schlafgut launches the initiative for sustainability “Code of Care 2020”. It stands for the standard and aim of consistently living sustainability with the brand and the company.
2000
2016
MADE IN GREEN by OEKO-TEX and GOTS.
The MADE IN GREEN by OEKO-TEX® certification makes the production process transparent and stands for materials tested for harmful substances, environmentally friendly production and safe, socially responsible working conditions. A further success: our GOTS certification (Global Organic Textile Standard).
2000
Today
Wide awake into the future.
Innovative ideas, many years of experience and maximum quality awareness make schlafgut one of the most popular brands for high-quality fitted sheets and fine bedding today.